Moderate reviews

All user-generated content (UGC) undergoes a rigorous process of automated and human moderation.

• Bazaarvoice recommends accepting the moderation codes applied by our expert moderation team.
• However, you have the flexibility to self-moderate and overwrite codes when necessary.

To ensure an accurate moderation decision, always perform the following checks:

Self-moderation checklist

• Read the full text: Check for context and accuracy.
• Inspect photos and videos: View visuals for brand safety or irrelevant content.

Compliance & Authenticity: When manually approving or rejecting content, your decisions must reflect our Bazaarvoice Authenticity Standards  . Overwriting codes should be done sparingly to maintain consumer confidence and site integrity. 

Understanding Bazaarvoice moderation codes

Moderation codes are labels that indicate the specific reason for a content decision.

• Automatic labeling: System-rejected content automatically receives at least one moderation code explaining the decision.
• Manual labeling: You can manually update moderation codes using your Manage Content solution.
• Audit history: Select the moderation history tab to track moderation actions applied using the Manage Content solution.

How to approve or reject reviews

Content Moderator Content Administrator

 Protect your authenticity: Never reject negative reviews simply to inflate your product ratings. Doing so violates Authenticity Standards and damages consumer trust. 

Option 1: In the List View (quick action)

Update a review's status directly from the main list view page. This is ideal for high-volume moderation, such as quickly clearing out obvious spam or fake reviews. 

1. Locate the review and select Moderation details. 
2. In the modal that appears, select either Approved or Rejected.
3. (Optional) Select the relevant Moderation codes to provide a reason for your decision. You can add or update moderation codes without having to update the moderation status.
   
   
4. Select Save. 

Note: A permanent locked moderation code (ABC or RBC) is applied automatically once content is moderated by you.

Option 2: In the Detail View (deep dive)

Use one of the following methods once you have selected which review you need to moderate:

Method A (direct): To approve or reject a review

1. Select  the Moderation status badge drop-down menu in the upper-right corner.
   
   
2. Update the moderation status to either Approved or Rejected.  The status will update automatically.

Method B (Add codes): To approve or reject a review

1. Select the Add codes (or Edit codes) link. The Moderation details modal appears.
   • To approve a review, select the Approved status.
   • To reject a review, select the Rejected status. 
   • (Optional) Select relevant moderation Codes to provide a reason for your decision. 
     
     
     
2. Select Save.
   
   

How to view the moderation history

Content Moderator Content Administrator

This feature shows moderation actions taken within the Manage Content solution.

Select the History tab to view a complete audit trail of moderation actions, dates, and moderation codes applied to a specific review.

1. Open the Detail View for the review you want to moderate.
2. Select the Add codes (or Edit codes) link in the moderation panel. The Moderation details modal will appear.
3. Select the History tab.
   
   

Understanding moderation status labels  

Every review is assigned one of the following statuses:

Label	Description
	Content is currently displayed on your site and is eligible for syndication to partners.
	Either the Bazaarvoice moderation process has rejected the review, or it's been rejected in Ratings & Reviews by a member of your moderation team.
	The review is still in the queue and has not yet been moderated. Moderation history details will not be available yet either.
	The review was previously approved but has been removed at your request. To request the Expired status be applied to a review, you need to contact support.

Note: Content has passed moderation but is scheduled to go live on a specific future date. To request the On-hold status be applied to your reviews, you need to contact support.