Explore Ratings & Reviews interface

The Ratings & Reviews portal offers two distinct views designed to help you manage review content efficiently.

  • List View: Your landing page. Use this to scan all incoming reviews and apply filters to find reviews that need immediate action.
  • Detail View: A granular look at a single review. Select the Review details link to drill deeper or take action for a specific review. 
Tip
In the Detail View, use the Next and Previous buttons to cycle through your filtered list without returning to the main page. 



1. Using the List View

The List View is your primary landing page. It provides a high-level overview of all your product reviews.

  • Find reviews: Use the Filters control or the search bar to locate specific reviews.
  • Quick access: Launch the Migrate content or Manage contributors tools directly from the side bar navigation. Available to Content Administrators only. 
  • Take actions: Use the ellipsis icon  (...) to trigger tasks like exporting data or setting up alerts. 

    image_of_list_view


2. Using the Detail View

Use this view to drill down and look at product reviews at a more granular level. You can investigate feedback, inspect media, and collaborate with your team.

The following illustration highlights the anatomy of a review in the detail view:

Screenshot of Reviews Detail View with highlights to showcase key components

a. Navigate the anatomy of a review

The Detail View is organized into logical panels so you can quickly find the information you need.

UI element
Description
[Rating only] label

Signals reviews with a star rating but with no text. This usually happens because:

  • Mobile users: Prefer quick star ratings over typing a title or review text.
  • Character minimum: The review was too short to meet the required text length (usually 50 characters).​
The Rating only label displayed on a review card next to the star rating.
Product details
Shows metadata like Product ID, Category ID, and Brand ID. Select the Show description link to view the full product description.
Review contributor details
Select the reviewer's name to display their ID, status, and location

Email addresses and reviewer ID may be redacted to protect PII. Only an Account Administrator can grant PII access to view this information. 
Source
Select Source to display the unique campaign ID and the original campaign review source.
Secondary ratings

Provides a snapshot of specific attributes like quality, design, or value for money. These metrics offer deeper insights into a product but do not affect its overall star rating. 

To view, select the drop-down arrow to the right of the main stars to open a modal displaying all specific attribute ratings. 
Learn more about Secondary ratings. 

Image of the secondary ratings modal

Moderation details
To view moderation details, select the Add codes link.


b. Inspect review content 

  • Visual content: Select Enlarge media to inspect photos or videos for brand compliance. 
  • Consumer comments: See how the community is interacting with your content. Select Jump to comments to read the full thread.
  • Helpfulness votes: Gauge the review's impact by seeing how many consumers marked it as helpful. 
  • Custom questions: View answers to unique submission form questions ("Would you buy this again?"). Custom questions appear directly below the review text.


c. Navigate or collaborate

  • Cycle through reviews: Use the Next and Previous buttons to browse through your filtered list without returning to the View List. 
  • Add internal notes: Add comments for your team regarding moderation or specific consumer issues.
Note
Note: Only users with specific roles (such as Content Moderator or Content Responder) can add notes. Notes are permanent and cannot be edited or deleted once saved.  


    3. Secondary ratings

    Secondary ratings allow consumers to rate specific product attributes, such as Comfort, Ease of Use, or Price, on a customized scale (1-5). To view, select the drop-down arrow to the right of the main stars to open a modal displaying all specific attribute ratings. 

    Product secondary ratings are captured using custom product-specific questions in your review submission form.

    • Key benefits: Helps consumers make informed decisions and helps brands pinpoint specific product strengths or weaknesses.
    • In Manage Content display: These appear as scale bars directly below the main rating stars in the Detail View.

    Image of secondary ratings modal


    Configure secondary ratings

    To enable secondary ratings in your hosted display, you must add product-specific questions to your review submission form.

    • Where: Use the Submission Form Editor in Portal Configuration.
    • Custom attribute questions: You can customize the rating scale (1–3, 1–5, or 1–7) and set unique labels like "Poor" to "Excellent."
    Note: Secondary ratings are independent and do not affect the product’s overall star rating.  


    Provide feedback button