Read definitions for terms related to Bazaarvoice syndication and learn how to use codes to prevent content from syndicating.
Definitions
Bazaarvoice Content Network
Collection of content by Bazaarvoice and eligible third parties on behalf of content senders that is sent to content receivers.
Syndication
Bazaarvoice's syndication service enables a single piece of submitted content or aggregations of multiple pieces of content to reach many more users across the Bazaarvoice Content Network than it would if it remained only on the site on which the content was collected. Clients can receive syndicated content collected on the sites of other clients in the Bazaarvoice Content Network or authorized third parties.
Bazaarvoice Network Committee
Internal team at Bazaarvoice that defines the guidelines for the network and rules on requests to activate or deactivate syndication.
Standard review syndication
Content that flows from a brand, supplier, or vendor to a retailer channel partner that sells the product to consumers.
Reverse review syndication
Content that flows from a retailer channel partner back to the brand, supplier, or vendor that manufactures and supplies the product.
Intra-site syndication
Content that flows from one website owned by a company to another website owned by the same or an affiliated company. Common examples include:
- Two websites for different brands owned by the same company.
- Two websites for the same brand, but in two different countries.
Syndication sender
Party that collects a piece of content originally, then works with Bazaarvoice to send that content to eligible syndication receivers on the Bazaarvoice Content Network that carry the product to which the content relates.
Syndication receiver
Eligible party that receives pieces of content originally collected by a syndication sender that works with Bazaarvoice to use the Bazaarvoice Content Network to distribute the content.
Product matching
Process of identifying two products as the same so that content can be shared between sender and receiver properties accurately.
Bazaarvoice Content Network codes
PRI Guidelines (Price Reference)
If content references a specific price of the reviewed product, any other product, or shipping, then assign the PRI code. Such references might be definitive ("I paid $20.00"), comparative ("I paid less than $20.00"), or approximate ("It costs around $20.00"). Very general references to a product being, for example, a "good value" or having a "great price" do not warrant the PRI code.
RET Guidelines (Retailer Reference)
If content makes any reference to any retailer, then assign the RET code.
NSI Guidelines (Shipping & Fulfillment - Neutral) (en_US locales only)
If content mentions a shipping and fulfilment experience, whether positive or negative, then assign the NSI code.
CSN Guidelines (Customer Service - Neutral)
If content mentions a customer service experience, then assign the CSN code.
