Integrate event callbacks
JavaScript event callbacks let your website respond to events that occur in the Bazaarvoice application, such as a consumer opening a review submission form. The Bazaarvoice application exposes a set of JavaScript events you can use to respond to specific events. When a consumer triggers the event, the Bazaarvoice code executes the callback function associated with the event, passing an object containing data about the event.
You can use JavaScript event callbacks to record and respond to customer interactions with the Bazaarvoice application. For example, you can:
- Record when a consumer lands on a page rendering the Bazaarvoice application.
- Record information about a consumer, such as name, phone number, and email address.
- Measure the impact of certain events on key conversion metrics, such as the number of times consumers open but don’t submit the review submission form.
- Display content in response to a consumer’s interaction with the Bazaarvoice application, such as displaying a coupon after the consumer completes a review.
Complete the following steps to integrate JavaScript event callbacks:
-
Select an event you want to watch.
When you specify a callback for an event, the callback function executes when the event occurs. You can specify a callback for the following events:
- bvRender—triggered when the application initially renders on the site. In the V2 implementation, a specific event will be triggered twice, first for Ratings & Reviews and then again for Question & Answers.
- submissionLoad—triggered when a consumer opens a submission form for such activities as writing a review, asking a question or answering a question.
- submissionClose—triggered when a consumer closes a submission form.
- submissionSubmitted—triggered when a consumer submits a submission form.
When you specify a callback function for one of these events, the function can receive an object as its sole argument. This object contains information about the event. You can select from the following object properties:
Element Value Applicable events idProduct ID All events TotalAnswerCountTotal number of answers for the product All events from V2 Questions & Answers TotalQuestionCountTotal number of questions for the product All events from V2 Questions & Answers TotalReviewCountTotal number of reviews for the product All events from V2 Ratings & Reviews TotalContentCountTotal number of content types for the product, if applicable All events BVProductName of the display application from which the event is triggered. Possible values are swat_reviews,swat_questions, andinpage_submissionAll events ContentTypeType of content associated with the submission. Possible values include Reviews, Questions, and Answers. submissionLoad,submissionClose, andsubmissionSubmitted.SubmittedStepIndicates the step in the form that has been submitted. Possible values include mandatory,photoVideo,personalInformation,productRating, andbrandDetails.submissionSubmittedevent for Review submission in V2 Ratings & Reviews. -
Add a callback function to
BV.configureglobal configuration.Locate the
BV.configurecall in your code, and add the event callback with the JavaScript code you want to execute when the event occurs. The following code associates a callback function with thebvRenderevent.HTML<script> // Make sure that BV.configure is defined before running this script BV.configure('global', { events : { bvRender : function (data) { // JavaScript code that executes when the Bazaarvoice application renders. } } });</script>