Report templates

This template groups data by non-numerical fields you choose. For example, to create a report of data broken down by product, include the Product ID or Product Name attributes in the report. Alternatively, to see data aggregated by Brand or Category, add those attributes to the report and remove the Product ID and Product Name attributes. A third option would be to use Brand and Category to break down data and generate a report in which each row would show data by those attributes. 

You can also use the Private Brand dimension to view metrics specific to private brands to your private brands using a True/False identifier. To get a report that’s specific to only Private Brand data, use the Private Brand filter and select True. 

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

The following table describes the metrics available in this report template.

This template groups data by non-numerical fields you choose. For example, to create a report of data broken down by product, include the Product ID or Product Name attributes in the report. Alternatively, to see data aggregated by Brand or Category, add those attributes to the report and remove the Product ID and Product Name attributes. A third option would be to use Brand and Category to break down data and generate a report in which each row would show data by those attributes.

You can also filter this report to return only questions asked or only answers provided within your selected date range. By default, the report returns questions asked in the date range you select.

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

The following table describes the metrics available in this report template.

To support data privacy, users cannot:

• Create a Multi-instance R&R Key Metrics report that includes an instance they cannot access
• Download, duplicate, edit, or delete Multi-Instance R&R Key Metrics reports that contain data for instances they cannot access

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

If a report creator loses access to an instance that’s included in the report, we will stop delivering the report until the report is updated. Learn more.

The following table describes the metrics available in this report template.

Limited to users with access to more than one instance, this template offers key summary data of how content syndicated from multiple instances has impacted Network destination review collection and matched product coverage.

To support data privacy, users cannot:

• Create a Multi-Instance Network Impact report that includes an instance they cannot access
• Download, duplicate, edit, or delete Multi-Instance Network Impact reports that contain data for instances they cannot access

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

If a report creator loses access to an instance that’s included in the report, we will stop delivering the report until the report is updated. Learn more.

You can group this report by the following dimensions:

• Instance rollup
• Instance
• Network Destination
• Brand or Brand ID
• Product name or Product ID
• Category or Category ID

The following table describes the metrics available in this report template.

This limited-availability template is designed to help retailers make data-driven recommendations. These recommendations help vendors and brands improve their content and presence on the digital shelf.

To configure the report, add or remove fields and data such as Vendor Name and other custom product attributes that are important to your vendor management strategy. As with other reports, sorting and filtering the data allows you to improve focus and reduce report size.

The following table describes the metrics available in this report template.

Watch this video to learn more using the Vendor Scorecard template.

You can also use the Private Brand dimension to view metrics specific to private brands to your private brands using a True/False identifier. To get a report that’s specific to only Private Brand data, use the Private Brand filter and select True. 

The following table describes the metrics available in this report template.

This template presents key engagement data to help you understand the performance of your review collection methods such as email notifications and review request email and text message campaigns.

Note: Engagement metrics are based on all messages available in the date range selected, not just the messages that were sent in the date range. 

For example, if a message was sent in June but opened in July, and you filtered your report to display July data, then that message is counted in the numbers.

The following table describes the metrics available in this report template.

Apply filters to narrow the focus of your report. Filters available in this report:

• Date range
• Message type
• Deployment zone
• Locale

Group message engagement by device type and time of day/week to inform your review request campaign strategy and optimize performance. Dimensions available in this report include:

• Message type (Default)
• Device type
  
  

  Note: Sent and delivered metrics are not available when grouping data by device type.
  
  
• Time of day
• Day of week

This template shows how your ReviewSource program has impacted review volume, review coverage, and product ratings on your site during the previous 12 months.

The following table describes the metrics available in this report template.

This template returns aggregated data showing how the ReviewSource program has impacted review volume, review coverage, and product ratings for each site you syndicate to.

The following table describes the metrics available in this report template.

This template returns aggregated data showing how the ReviewSource program has impacted review volume, review coverage, and product ratings for each product at each site you syndicate to.

By default, the report includes active and inactive products for the native and network product sets. To limit results to active products syndicating to active destination products, you must manually remove products from the report whose Product Status or Destination Product Status are Inactive.

The following table describes the metrics available in this report template.

Use this template to measure the impact of your sampling campaigns. Your instance must have Sampling Administration to view this report. To upgrade contact Bazaarvoice Support.

The following table describes the metrics available in this report template.

The Conversion Impact Report e-Commerce reveals key information about the impact of Bazaarvoice content on your online business. This report describes the differences in purchasing behavior between visitors who interacted with Bazaarvoice content and those who did not, based on unique monthly visitors and a 3-day conversion attribution window.

The following table defines metrics included in the e-Commerce Conversion Impact Report.

The following table defines segments included in the e-Commerce Conversion Impact Report.

Attribution window 

When a visitor completes a tracked order, the CIR attributes that order and its revenue to the segment of highest engagement for the shopper within three days of their initial visit to the product page. These three days are known as the attribution window.

For example, a customer might look at reviews for a product one day but not purchase the product until the following day. This purchase falls within the window of time when Bazaarvoice attributes the purchase to the reviews that were read by the customer.

Report availability 

New e-Commerce reports for the previous month typically are available the sixth day of the current month. This report availability schedule depends on a three-day attribution window that begins the first day of the current month, followed by two or three additional days for report data to be calculated and published to the dashboard.

For example, for May's monthly report the following dates apply:

• June 1-3: Attribution window
• June 4-5: Data processing
• June 6: Report available

Visitor segmentation 

The e-Commerce CIR assigns visitors, orders, and revenue to the segment of highest engagement for which the visitor met the criteria during the selected reporting window, for each product category and sub-category. As defined in the Definitions section, these segments are:

• Actively Engaged
• Passively Engaged
• Did Not Engage
• No Content Available

You can filter the reports by product category to better understand how products in each category compare with one another.

Example 1 

A visitor named Skye browses multiple tracked pages in the same reporting window, but engages at a different level on each. The report will count her as only one visitor and assign her to the segment of highest engagement. If Skye passively engaged with Bazaarvoice content on March 15 and then actively engaged on March 19 (on a product in the same category), the monthly report for March would count her as one visitor in the Active segment.

Example 2 

Example 3 

Results and interpretation 

Given the following:

• Report accessed on: April 14
• Date selected: March

If you filter for the Shoes category:

• Two visitors and two orders are added to the Active segment.
• Zero visitors and zero orders are added to Passive, Did Not Engage, and No Content.

This is because the CIR gives credit to the action (segment) of highest engagement during that timeframe. Even though Michael passively engaged on March 24, he actively engaged on March 29 before making his purchase.

The Conversion Impact Report non-Commerce (CIR) reveals key information about how engaged visitors are with Bazaarvoice content on your online business. This report tracks non-transactional conversion goals, based on a non-rolling, calendar-based, monthly attribution window.

The following table defines metrics included in the Conversion Impact Report non-Commerce.

The following table defines segments included in the non-e-Commerce Conversion Impact Report.

Attribution window 

The non-e-Commerce CIR uses a calendar-based, non-rolling monthly attribution window. When a visitor completes a tracked goal (a non-transactional conversion), the CIR attributes that goal completion to the segment of highest engagement for the shopper occurring in the same month as the goal completion.

Report availability 

Reports are generated monthly. Reports for the previous month typically are available the third day of the current month.

For example, for May's monthly report the following dates apply:

• June 1-2: Data processing
• June 3: Report available

Use this template to gauge the effectiveness of your responses to reviews and questions across retail destination sites.

The following table describes the metrics available in this report template.

The Connections brand engagement template helps retailers understand how brands engage with R&R and Q&A content sent through Connections.

The following table describes the metrics available in this report template.

The following filters are available in this template:

• Date range
  • Content publish date
  • Response publish date
• Products
  • Product
  • Product status
  • Product attributes
  • Brand
  • Category
  • Vendor ID

Dimensions available in this template include:

• Product attributes
  • Product
  • Product ID
  • Product page URL
• Catalog
  • Brand
  • Brand ID
  • Vendor ID
• Custom product attributes
  • UPC
  • EAN

The R&R Trends report shows recurring trends in your ratings and reviews. You can use the filters in this report to identify particular trends, for example ratings rising or falling.  

We identify trends by comparing the data from the dates you select when building your report to the same timeframe prior, for example:

If you ran a report on the 10th of August for Ratings fallen below 3 stars and selected Last month, the report returns the products/brands/categories where the average rating for all reviews in August dropped below 3 stars in comparison to the Average rating for July.

The following table describes the metrics available in this report template:

After selecting your metrics, group your data by at least one of the following product attributes:

• Product Name
• Product Status
• Product ID
• Product Page URL
• Brand
• Brand ID
• Top-Level Category
• Top-Level Category ID
• Category
• Category ID
• Category Hierarchy

Tip: If you group your data by a product attribute and that product attribute has a new addition, for example, a new product was added within the time frame selected, then the comparison column will be blank as it has no data to compare to yet.

Finally, you can apply filters to your report based on the type of trend you’d like to be informed about, for example:

Note: Applying multiple content filters reduces the amount of data returned in your report and can lead to 0 results. 

You can apply Date filters to select the time frame you’d like a comparison of:

• Last 7 days - data is compared to the 7 days before the start date for the last 7 days filter.
• Last 30 days - data is compared to the 30 days before the start date of the last 30 days filter.
• Last month - data from last month is compared to the previous month. 
• This month - data is compared to the previous month. 
• This quarter - data is compared to the previous quarter. 

When your report is returned, each metric you select will also have a column that displays the difference in comparison to the previous time period. This difference can be reflected as a percentage or decimal value depending on the metric. 

For example, if you add the approved Average rating metric, the report will return two columns for this metric:

• Approved Average Rating - provides the average rating of approved reviews for the current time frame you selected.
• Approved Average Rating Difference - provides the value that your average rating improved or declined by in comparison to the previous time period.

We identify trends by comparing the data from the dates you select when building your report to the same timeframe prior, for example:

If you ran a report on the 10th of August for Most unanswered questions and selected Last month, the report returns the products/brands/categories that had the most unanswered questions in August compared to the products/brands/categories that had the most unanswered questions in July.

The following table describes the metrics available in this report template:

After selecting your metrics, group your data by at least one of the following product attributes:

• Product Name
• Product Status
• Product ID
• Product Page URL
• Brand
• Brand ID
• Top-Level Category
• Top-Level Category ID
• Category
• Category ID
• Category Hierarchy

Tip: If you group your data by a product attribute and that product attribute has a new addition, for example, a new product was added within the time frame selected, then the comparison column will be blank as it has no data to compare to yet.

Finally, you can apply filters to your report based on the type of trend you’d like to be informed about, for example:

Note: Applying multiple content filters reduces the amount of data returned in your report and can lead to 0 results. 

You can apply Date filters to select the time frame you’d like a comparison of:

• Last 7 days - data is compared to the 7 days before the start date for the last 7 days filter.
• Last 30 days - data is compared to the 30 days before the start date of the last 30 days filter.
• Last month - data from last month is compared to the previous month. 
• This month - data is compared to the previous month. 
• This quarter - data is compared to the previous quarter. 

When your report is returned, each metric you select will also have a column that displays the difference in comparison to the previous time period. This difference can be reflected as a percentage or decimal value depending on the metric. 

For example, if you add the Most Answers metric, the report will return two columns for this metric:

• Most Answers - provides the products/brands/categories with the most amount of questions answered.
• Most Answers Difference - provides the value that your answered questions improved by or declined by compared to the previous time period.

These export templates provide native content data in raw, unaggregated format. Each row is an individual review, question, or answer. Select one of these templates to perform custom analysis of your Ratings & Reviews or Questions & Answers programs, and to share interesting data with others in your organization.

To get a report that’s specific to only Private Brand data, select the Download reviews template and use the Private Brand filter and select True.

You can also filter the Download questions and answers  report to return only questions asked or only answers provided within your selected date range. By default, the report returns questions asked in the date range you select.

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

Select to export your product catalog. Configure the report to show data about all products, active products, or inactive products.

Use the report to identify areas of your catalog that are missing data. Then, pass the file to people in your organization who can fill in those gaps. You can also use the report to see category or brand IDs that Bazaarvoice may have generated for you.

To get a report that’s specific to only Private Brand data, use the Private Brand filter and select True.

Replaces the Connections Question Response report. Use this template to download raw network questions and answers data into a spreadsheet (.xlsx or .csv).

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

Replaces the Connections Review Response report. Use this template to download raw network ratings, reviews, and responses data into a spreadsheet (.xlsx or .csv).

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

Note: This report may contain PII depending on the fields you select. Recipients of this report must have an active Portal account with PII permissions to view all data in the report. 

The following table describes the metrics available in this data export.

Filters 

The following table describes the filters available in this data export.