Connect TikTok

Connect TikTok to Bazaarvoice Vibe to use features like TikTok scheduling, TikTok Like2Buy, and TikTok analytics.

Connect your account

Follow these steps to connect your TikTok account to Vibe:
  1. In Vibe, select the gear icon in the top-right corner to open the Settings page.
  2. Make sure you're on the Social Media Accounts tab.
  3. Select Connect under TikTok.
  4. Sign in to your account.
  5. Verify that all permissions toggles under Manage access are active.
  6. Select Authorize.

To connect your TikTok Ads Manager account, select Connect next to Connect TikTok Ads Manager Account and follow steps 3-6 again.


TikTok disclosure

TikTok is tightening how Commercial Content disclosures are enforced. Accounts that post videos detected to contain commercial content without proper disclosure will receive an in-app notification within two to three hours of posting. If the content isn’t properly disclosed or the request isn’t appealed within 24 hours, the content could be ineligible for the For You feed and experience limited traffic distribution. 

FAQs

How do I know if my content is considered "Commercial Content" by TikTok?

TikTok has a definition for Brand Content and Brand Organic Content:
• Branded Content: promotes a brand, product, or service on TikTok that includes promoting yourself or your own business.
• Branded Organic Content: promotes a brand, product, or service on TikTok that includes promoting a third-party brand or its products or services in exchange for payment or any other incentive.


When does this go into effect? What will I need to do to ensure my video content is still published?

Nothing. Beginning August 28, 2025, all video content scheduled to TikTok through Bazaarvoice Vibe will, by default, automatically be marked as Branded Organic Content. We are proactively handling this on your behalf to ensure your video content remains compliant with TikTok’s policy, safeguarding it from potential penalties and reach limitations. 


TikTok’s new policy is effective September 1, 2025.

Does this have any impact on video content that was published prior to September 1, 2025?

No, it will only impact video content being published beginning on September 1, 2025.

Common questions

Why does Vibe require these permissions?

These permissions are required for Vibe to view information about your account and post your scheduled posts.

Why do I need to reconnect if I've already connected my TikTok account?

If any of your TikTok credentials have been updated, you may need to reconnect to Vibe.

How do I update my account permissions?

You will need to reconnect your TikTok account by selecting Reconnect under Settings > Social Media Accounts > TikTok.

Can I connect more than one TikTok account?

No. Vibe only supports one connection with one TikTok business account.

Why do I need to have a TikTok business account?

TikTok's API only provides metrics for business accounts.


Provide feedback button