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Who can use this feature?
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Essentials
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Advanced
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Enterprise
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✓
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| Package: Display | ||
AI-generated review summaries automatically consolidate customer ratings and reviews from multiple languages into concise overviews. These summaries identify common themes expressed within a product's reviews, such as product features, strengths, and weaknesses. Because review summaries are generated from consumer-submitted ratings and reviews, they directly reflect the opinions expressed in the original content.
Here is an example of an AI-generated review summary:
How to enable AI Review Summary
- Contact Bazaarvoice Support to enable and configure this feature for your implementation.
- Under Global Configuration settings, enable the flag Render V2 applications within shadow DOM.
- Under Review Summary in Ratings & Reviews tab, select Display text format to display the summaries on the product detail page as either a single paragraph or a bulleted list.
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Enable Review Summary on Category Page to display the summary on the category page.
- Enable Summary locale to generate summaries in supported languages.
Supported languages
To benefit global shoppers, AI-generated review summaries now support multiple languages. The supported languages are:- English
- French
- Spanish
- German
- Portuguese
- Italian
- Korean
- Chinese
- Japanese
- Arabic
AI-generated review summaries consolidate all customer ratings and reviews shown on the product display page (PDP), provided the review language is one of the supported languages. To generate a summary, the system requires a minimum of 30 approved text reviews, regardless of the source (native, family, or syndicated). The final summary is always shown in the language of the PDP locale. This means:
- If your PDP shows both English and French reviews, the French summary is generated from the reviews in both languages.
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The system uses all supported reviews visible on the page to create an overview of all reviews, even if the PDP's locale is different.
- Reviews in languages not supported by the AI Review Summary feature are excluded from the summary, even if they appear on the PDP.
Display options
A product must have at least 30 text reviews for the review summary to display. You can expand or collapse the review section by selecting Show more and Show less.
You can also display the AI-generated review summary on the category page and in the inline ratings of your category page. Select the dropdown next to the rating stars to view the AI-generated review summary for each product. Summaries are provided "as is" without warranties of accuracy or completeness. Bazaarvoice is not responsible for any decisions based on summary content.
Feedback form
The AI-generated review summary feedback form is optional and appears when a user selects
or
button located at the bottom-right of the review summary.
Selecting either button opens the feedback form, allowing users to share what worked well or what needs improvement. This feedback helps Bazaarvoice improve AI-generated review summaries while preserving the original review sentiment.
Common questions
Is there a minimum number of reviews required to generate an AI review summary for a product?
Yes. You must have a minimum of 30 approved text reviews, regardless of the source (native, family, or syndicated), to generate the review summary and ensure a broad range of consumer feedback.
Can I see AI-generated review summaries in the Portal?
Yes. Review summaries is available on the Top consumer sentiment on my site dashboard. To access it, ensure the Review Summary flag is enabled in Configuration and then navigate to: Portal > Analytics > Ratings & Reviews > Consumer Sentiment.
Is there any additional cost for me to add AI review summaries?
No. The AI review summary is included in the conversation API at no extra cost for Advanced and Enterprise clients.
Are review summaries available immediately?
No. Review Summaries are only available upon request through your Bazaarvoice point of contact. It takes up to four weeks to generate the summaries after the client has been onboarded. This time frame allows for full integration of your data, system setup, and ensuring the AI model has sufficient information to create accurate and meaningful summaries.
Are summaries generated for all products?
Review summaries are generated for all active products with at least 30 approved text reviews combined across the languages listed in the Supported languages, regardless of the source (native, family, or syndicated) at the time of the request. Newly added products will be included in the next AI model cycle, ensuring they are regularly updated and reflected in the summarization process.
Is there a maximum word count for the summary length?
Yes. The summaries are up to 100 words in length.
Does review summarization preserve the sentiment of the original reviews?
Yes. The AI review summary model has been evaluated for relevancy and representativeness against the original legacy Product Ratings & Reviews (PRR). It aims to capture the overall tone of the reviews, including positive, negative, or neutral feedback. While summaries are concise and may not cover every topic in all reviews, especially for products with a large volume of reviews, we use extensive evaluation metrics to ensure the summary reflects the range of opinions of the product's consumers.
Can negative reviews be excluded while generating the summaries?
No. Negative reviews cannot be excluded. The AI model considers all displayable ratings and reviews of a product, including positive, negative, and neutral reviews. The summaries generated are based on all ratings and reviews, ensuring they are completely authentic.
Can I enable summaries for specific locales only under a hosted display implementation?
Yes. Locale-level configuration is supported for review summaries. You can select which locales to enable.
If I enable review summaries, can I select the products or PDPs it applies to?
No. You cannot select specific products for the summary to display on. If the feature is enabled, it applies sitewide to all eligible products with a minimum of 30 displayable english reviews.
If I am using hosted display, can I preview AI-generated Review Summary for a product before enabling the feature in production?
Yes. You can preview the review summary in the staging environment before deploying it to production. The staging environment uses test content. However, to generate a summary based on real customer feedback for a specific product ID, use the Review Summarization API with production API keys. The results are identical in both environments, as the summary is generated based on production reviews. Ensure that the product ID has at least 30 approved reviews combined across English, French, German, and Spanish, regardless of the source (native, family, or syndicated).
